Opening
Adam Grenier (00:00:00): One of the biggest pieces of advice I'm giving to people that are like, "How should we adjust our marketing with the economic changes and things like that?" I was like, "Start by assuming you no longer have product market fit, because you had product market fit in a different market." It's a different market now, so you have to start over. And hopefully you do, or it's pretty close to it and you just have to adjust a couple things, and you could be right back on track....
The opener starts with biography before advice. That order makes the guest legible as a person before the listener extracts tactics.
Ask with curiosity
0:00): One of the biggest pieces of advice I'm giving to people that are like, "How should we adjust our marketing with the economic changes and things like that?" I was like, "Start by assuming you no longer...
Turns a moment that could become critique into a question about the guest's thinking.
Low-ego framing
the biggest pieces of advice I'm giving to people that are like, "How should we adjust our marketing with the economic changes and things like that?" I was like, "Start by assuming you no longer...
Uses we/us, uncertainty, or learner framing instead of performing authority.
Accept praise cleanly
Lenny (00:01:10): Adam Grenier (00:04:04): Thank you. Thanks for having me. Lenny (00:04:06): It's my pleasure. I'm really excited to chat. So, I'm going to give a...
Accepts praise without shrinking from it or turning it into a performance.
Low-ego framing
a video. Before that, you were VP of Product and Marketing at Lambda School. I don't know if that's right before, but that was something you did. Also, you were head of Growth Marketing and Innovation at...
Uses we/us, uncertainty, or learner framing instead of performing authority.
Accept praise cleanly
Adam Grenier (01:09:21): Yeah, thanks for having me. Lenny (01:09:22):...
Accepts praise without shrinking from it or turning it into a performance.