Bangaly Kaba

Unorthodox frameworks for growing your product, career, and impact | Bangaly Kaba (YouTube, Instagram, Facebook, Instacart)

Source 0292024-05-2620,219 words

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Opening
Lenny Rachitsky (00:00:00): You're early growth PM at Facebook. You're head of growth at Instagram, you're VP of product at Instacart. You're now director of product management at YouTube and I've heard that you've had a lot of impact on a lot of different cultures. Bangaly Kaba (00:00:10): I found this framework travels with me. It's got these five components to it, vision, skills, incentives, resources, action plan, and you need all of those to have change....

The opener starts with biography before advice. That order makes the guest legible as a person before the listener extracts tactics.

Low-ego framing
Bangaly Kaba (00:00:29): What I call the anti-paren of what we want to do. Someone says, "Hey, you know what? This would be great to build." And you go pull data to go justify why...

Uses we/us, uncertainty, or learner framing instead of performing authority.

Accept praise cleanly
35:53): I'm downloading it right now. It's got a bazillion reviews, five stars. Thank you for the recommendation. Incredibly useful. Bangaly Kaba (01:36:00): Of course. Lenny Rachitsky (01:36:01):...

Accepts praise without shrinking from it or turning it into a performance.

Name the work
it. Going back to your advice on career, something that you wrote about in your post plus folks have told me you're really big on, is this something you call understand work? Does that ring a bell?...

Names a concrete strength, artifact, or contribution instead of offering generic praise.

Low-ego framing
Bangaly Kaba (00:51:50): One thing that I also think about a lot, and I don't know if this is just a me thing, but I think about PM as a team sport. Right. Leading product teams is really about......

Uses we/us, uncertainty, or learner framing instead of performing authority.

Accept praise cleanly
Lenny Rachitsky (01:41:35): Bangaly, thank you so much for being here. Bangaly Kaba (01:41:38): Thank you. This is amazing. I really appreciate you, Lenny....

Accepts praise without shrinking from it or turning it into a performance.