Opening
Barbra Gago (00:00:00): When you're building a category, you need to make sure that there is a category that's validated by analysts and directory sites and things like that. But also, you want to have a lot of traction in terms of thought leadership like why is this the category? What are the unique value propositions of this particular thing? What are the pain points it solves?...
The segment is an original transcript moment first. The interpretation should stay attached to what the language actually does.
Low-ego framing
Lenny (00:00:40): Welcome to Lenny's podcast. I'm Lenny, and my goal here is to help you get better at the craft of building and growing...
Uses we/us, uncertainty, or learner framing instead of performing authority.
Accept praise cleanly
urity, all while saving valuable engineering time. Your engineers will come and thank you for using Stych because Stych keeps you from having to build authentication in-house and the integration process is...
Accepts praise without shrinking from it or turning it into a performance.
Ask with curiosity
Barbra Gago (00:26:13): There could be some middle ground. I would say for Pando, for example, performance...
Turns a moment that could become critique into a question about the guest's thinking.
Low-ego framing
system. And at the time, applicant tracking systems had a really bad name. I don't know if folks that listen to this know of Jobvite or remember Jobvite, and there were a lot of systems before that....
Uses we/us, uncertainty, or learner framing instead of performing authority.
Accept praise cleanly
Lenny (00:54:42): Barbra, thank you so much for being here. This was amazing. Two last questions. Where can folks find you online if they want to reach...
Accepts praise without shrinking from it or turning it into a performance.