Opening
Jessica Hische (00:00:00): Most people are better at understanding the feelings and sensations that typography and logos give us than they give themselves credit for, because what we are as people are endless absorbers of patterns, and information, and all this kind of stuff as we move throughout the world....
The segment is an original transcript moment first. The interpretation should stay attached to what the language actually does.
Low-ego framing
title: "How to see like a designer: The hidden power of typography and logos | Jessica Hische (Lettering Artist, Author)" date: "2024-10-20" type: "podcast" guest:...
Uses we/us, uncertainty, or learner framing instead of performing authority.
Accept praise cleanly
Lenny Rachitsky (00:03:17): Christina Gilbert (00:04:21): Yes. Thank you for having me on, Lenny. Lenny Rachitsky (00:04:23): What is the latest with OneSchema? I know you now work with...
Accepts praise without shrinking from it or turning it into a performance.
Name the work
s." Now she's reading, she goes into Pegasus books and is just like, "Where are your books for teenagers?" They're like, "You're nine. We're not going to show you that, but here are the middle grade books or...
Names a concrete strength, artifact, or contribution instead of offering generic praise.
Return warmth
people to do their own thing, because as long as I go to them as being like, "I appreciate you and your vision and that's why I'm paying you," then the last thing that I want to do is micromanage them,...
Matches the guest's warmth and keeps the social temperature generous.
Low-ego framing
something funky in the world, you're like, "That's weird. I don't like that. I don't know why I don't like it, but I know I don't like it." I think even as a non-designer, you can see that in typography. The...
Uses we/us, uncertainty, or learner framing instead of performing authority.