Opening
Krithika Shankarraman (00:00:00): It seems like there's a playbook for everything, there is a framework for everything, but the reality is you have to spend the hours and the time to really understand your customer. Lenny Rachitsky (00:00:09): You were the first marketing hire at OpenAI. I believe ChatGPT is the fastest-growing product in history. Let me ask you this. A lot of people might be hearing like, "Oh, ChatGPT." It's like, why do you need marketing?...
The host lowers status tension before asking the guest to teach.
Low-ego framing
tGPT, but when you clicked one zoom level further, the thing that came up was, "I don't know what to use it for." The work of marketing ended up becoming creating this sort of use case epiphany where people...
Uses we/us, uncertainty, or learner framing instead of performing authority.
Accept praise cleanly
Krithika Shankarraman (00:04:29): Thank you so much for having me. I'm excited to be chatting. Lenny Rachitsky (00:04:32): So you were an early and the...
Accepts praise without shrinking from it or turning it into a performance.
Accept praise cleanly
this. Okay. Well, with that, Krithika, this has been so fun and so awesome. Thank you so much for being here. Two final questions. Where can folks find you online if they want to reach out, maybe work...
Accepts praise without shrinking from it or turning it into a performance.
Ending
Lenny Rachitsky (01:12:51): Okay, okay. I love that you know all this. Okay. Well, with that, Krithika, this has been so fun and so awesome. Thank you so much for being here. Two final questions. Where can folks find you online if they want to reach out, maybe work with you, and how can listeners be useful to you? Krithika Shankarraman (01:13:05): Krithix.com is where you'll find links to all my online presences....
The ending stays curious after the formal conversation is almost done.