Opening
Meltem Kuran Berkowitz (00:00:00): ... early days, it's very important to just go back to the basics, build the skeleton before you put on the makeup. So the first question I would ask is, do you have a website? Is it fast? Do the search engine knows that it exists? Okay, great. The next step would be, can people find it? If they can't find it, do you need to write content to make sure that people can find it? Only after all of those questions are answered, should you then consider, do I have money?...
The opener starts with biography before advice. That order makes the guest legible as a person before the listener extracts tactics.
Low-ego framing
you put on the makeup. So the first question I would ask is, do you have a website? Is it fast? Do the search engine knows that it exists? Okay, great. The next step would be, can people find it?...
Uses we/us, uncertainty, or learner framing instead of performing authority.
Accept praise cleanly
EBITDA positive. Lenny (00:01:15): Meltem Kuran Berkowitz (00:04:26): Thank you for having me, I'm very excited to be here. Lenny (00:04:28): I'm more excited that you're here. So you're head...
Accepts praise without shrinking from it or turning it into a performance.
Low-ego framing
Meltem Kuran Berkowitz (00:06:56): I'm happy to give away all and...
Uses we/us, uncertainty, or learner framing instead of performing authority.
Accept praise cleanly
Meltem, thank you so much for being here. We talked about growth strategy, team building, 'Deel speed', default optimism, so many things.
Accepts praise without shrinking from it or turning it into a performance.