Opening
Sarah Tavel (00:00:00): I think a lot of people think about markets almost like these bodies of water, it's like it's this big body of water that we're going after. I actually think that the most interesting markets, you have to think of them like currents where you're there's something happening in the market that's creating this current where you can have a plank of wood that you've put on the river and it's going to pull you forward....
The segment is an original transcript moment first. The interpretation should stay attached to what the language actually does.
Low-ego framing
almost like these bodies of water, it's like it's this big body of water that we're going after. I actually think that the most interesting markets, you have to think of them like currents where...
Uses we/us, uncertainty, or learner framing instead of performing authority.
Accept praise cleanly
Sarah Tavel (00:03:31): Thank you for the exception. Lenny (00:03:33): What I want to do with our time together is dig into two frameworks that...
Accepts praise without shrinking from it or turning it into a performance.
Return warmth
Sarah Tavel (01:49:41): I appreciate that. I'm Sarah at Benchmark. I'm on Twitter, Sarah Tavel, and I have a Substack, SarahTavel.com. If you're a...
Matches the guest's warmth and keeps the social temperature generous.
Ask with curiosity
Lenny (00:08:49): One more question along these lines. How do you think about this milestone versus the activation milestone for a new user? Do you find they're often the same? Getting your user...
Turns a moment that could become critique into a question about the guest's thinking.
Low-ego framing
action is friending, in the beginning days. For Pinterest, it's pinning. I don't know if you're an Evernote user. For Evernote, it's writing a note. When you perform that action, that means you're an...
Uses we/us, uncertainty, or learner framing instead of performing authority.